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Less Polish, More Power

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How to Activate Authenticity to Transform Your Leadership, Culture, and Career

You love the idea that “culture eats strategy for breakfast,” but in healthcare, actually improving culture can feel like trying to reduce burnout, improve patient experience, fix staffing issues, and transform leadership… all before lunch. There are a million priorities pulling at your organization, and culture often feels too big, too soft, or too overwhelming to tackle in a meaningful way.

When former healthcare exec and CEO Erin Hatzikostas took over a struggling company, she felt the same way—until she stumbled upon the strategy she’d unknowingly been using her entire career: authenticity. And not the fluffy, feel-good kind, but a deliberate, strategic, bottom-line-boosting approach that transformed culture, skyrocketed trust, and tripled earnings.

Now, after years of research, two best-selling books, and extensive real-world testing, Erin has cracked the code on how to make improving leadership, culture, communication, and trust far more practical, actionable, and human.

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  • Unpack the real baggage that’s plaguing your culture and leaders
     

  • Redefine authenticity in a profound way that makes it more tangible and actionable (and that it’s actually not about you)
     

  • Explore proprietary research on authenticity’s impact in the workplace, including surprising findings tied to engagement, retention, and trust

  • Learn Erin’s Six Principles of Strategic Authenticity (H.U.M.A.N.S.) and how they can transform everything from leadership communication and recruiting to patient interactions and team collaboration

  • Walk away with practical, customized experiments leaders and teams can implement immediately to create more human-centered healthcare experiences

This isn’t another feel-good, buzzword-filled culture talk. It’s a practical game plan for creating a culture where employees feel more connected, patients feel more cared for, and people can finally stop feeling like robots in scrubs or spreadsheets.

In this fun, thought-provoking talk, Erin will help you:

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